Social Media Calendar Management

• Maintain and update the PCSA Social Media Calendar across Facebook, LinkedIn, and Instagram.
• Coordinate social media requests from the team:
• Seek approval from the CEC
• Add approved items to the calendar
• Draft content and submit for approval
• Schedule, post, and monitor engagement
• Monitor social media enquiries and engagement:
• Transition all enquiries and comments into Monday.com
• Alert the CEC to any potential issues, concerns, or risks
• Ensure all social media activities are scheduled, confirmed, and tracked.
• Anticipate scheduling conflicts and proactively resolve them.
• Provide monthly social media performance reports.
• Monitor similar organisations’ social media and identify potential stories or opportunities for the CEC.

Electronic Direct Mail (EDM) Support

• Work closely with the CEC to coordinate all PCSA EDMs via Mailchimp.
• Collate content, topics, and updates from the team.
• Draft stories and source images for EDMs, then submit to the CEC for approval and distribution.
• Provide monthly EDM performance reports.
• Monitor similar organisations’ EDMs and identify potential stories or opportunities for the CEC.

Media Monitoring Support

• Weekly monitor media for topics related to palliative care across South Australia
• Provide monthly Media Monitoring reports to CEC and CEO